About Shine Comms

Going out and talking to several people at once, let alone convince them, is no doubt a very daunting activity for many. It requires not only that one be articulate about his/her thoughts but also able to gauge the audience in front.


That is why we believe that being a keynote speaker is not just a job that anyone could do.

public speaking

Shine Comms, therefore, believes that a public speaking must be learned and undertakes the responsibility to teach it

inherited skill

right here in Australia. It is not an inherited skill even if some might have talent to do it better than others.


But talent alone does not suffice. To teach you the art of public speaking and turn you into a skilled keynote speaker, Shine Comms provides training with famous speakers. These speakers not only understand the essentials of being an excellent keynote speaker but have fulfilled their responsibilities as one numerous time. That is what makes our services so unique.

Some of our honorable guests

Linda Ross

Not just that, we provide you with the facility of asking your own questions. This is in line with our belief that every person is different and has his/her own complications with public speaking. So, allowing everyone to ask is how we try to cater to every student.

Ron Godman

In addition to all this, we provide you access to our workshops. These may revolve around specific speaking skills in a business environment, or in a sales position or any other specific situation. That is how we prepare you for each and every challenge that may come your way.



A lawyer is a licensed legal practitioner whose duty is to uphold the law and protect the rights of clients they represent.

Some of the roles lawyer play include:

  • Provision of legal counsel
  • Research and gather evidence or information
  • Preparing legal documents as it relates to contracts, divorces, real estate, wills, and clients need
  • Defending or prosecuting in court.

What does a lawyer do?

The duties of a lawyer transcend basic court trials. Law is extensive, and a single lawyer can’t provide all the legal counsel for each aspect of the law.

You can liken it to a doctor that specialises in a specific area – lawyers also choose one or two similar areas of law.

Here is a list of an area in which lawyers specialise and the role they play.

Divorce Lawyer

The role of a divorce lawyer is to address issues relating to dissolving marriages. Their task includes legal filings, child custody, and assets and debts division amongst spouses.

Family Lawyer

The role of a family lawyer is to handle all issues relating to the family. Some of the issues include adoption, child abduction, child and spouse abuse, surrogacy, divorce, among others.

Family lawyers represent their clients in negotiations or family court proceedings. They also help draft necessary legal documents as it relates to the case.

Immigration Lawyer

As the name implies, immigration lawyers help clients determine the duties, legal rights, and obligations of individuals considered immigrants or aliens. They also help clients gain legal citizenship in their country of residence. They represent clients in court and prevent them from deportation while also assisting with citizenship tests. An immigration lawyer serves as an intermediary between immigration authorities and clients.

Criminal Lawyer

Criminal charges are handled by an experienced criminal lawyer to get the best outcome in court. Criminal lawyers act as defendants or prosecutors depending on who they represent. For instance, they could defend an organisation or individuals facing criminal charges.

Also, they could represent the government in criminal proceedings against an accused person. Some of the charges a criminal lawyer deals with include drug-related crimes, fraud, theft, manslaughter, sex crimes, etc.

Accident and Personal Injury Lawyer

The accident and personal injury lawyer focusing on civil law cases relating to physical and psychological injuries from an accident.

Accident and personal injury lawyer focus on the aspect of law called tort law. They provide legal service to clients who claim to have been injured due to the negligence of other persons.

They assist their clients in seeking reimbursement for the incurred costs. A common example of personal injury claims includes workplace injuries, traffic collisions, professional malpractice, and defective products.

Business and Corporate Lawyer

As the name implies, these lawyers work on cases related to businesses. They counsel and guide their clients (public and private companies) through complex legal issues. Some of their area of focus include contracts, employment law, property, sales, bailment, and related service.

Other aspects of law where you may need a lawyer include:

  • Bankruptcy Lawyer
  • Employment Lawyer
  • Animal Lawyer

What does a lawyers workplace look like?

A lawyer can work as a public defender/prosecution (when working for the government), a private company, or in a law firm.

Most lawyers work between 50 to 80 hours per week, which includes weekends. A newly hired lawyer serves as clerks, tasked with gathering useful information for upcoming trials.

If you want to find the best lawyers in Gold Coast, conduct research and ask your family and friends for referrals.

Why Business Owners Should Consider SEO Services

Often you may have asked yourself the question whether SEO is actually important for your business. While SEO is definitely crucial for online businesses, it works just as well for businesses which are strictly offline. People always and almost search a product on the internet before they go about buying it. Therefore it’s essential that all businesses should invest in SEO services.

Making sure that you hire the right SEO services can do wonders for your business. It can help turn around a business in a matter of months. However the results may not be apparent on an immediate basis you can expect a slow and steady progress with the right marketing strategies.

The following are a few reasons why business owners should consider SEO services:

The right SEO strategies allow search engines to rank your webpage in the top results

When you hire a SEO expert they make sure that they make sue of a number of strategies which can optimize your website for search engines. They can do it through several white hat techniques. Namely with the use of good content, quality backlinks, local listing and so on. Some experts even work on social media marketing to improve a brands recognition in social platforms. Do make sure you hire experts in the field of seo to ensure that your website has a better chance of being featured in the top results.

SEO is important for a successful business

It doesn’t matter what kind of business you have. Whether it’s an established one or a startup, whatever it’s a small business or a big one. Al businesses should ensure their success with the help if right kind of EO techniques.

SEO is budget friendly when compared with other business strategies

When a business owner wants their business to succeed, they often try to get help in any ways that they can. They may turn to the usual forms of advertising which can get quite expensive. On the other hand SEO is more budget friendly. The cost for SEO services is lower than what an actual advertising agency would charge business owners.

It’s easier to measure success with SEO tools

With the usual method for promoting a business, measuring its success can be a tad bit difficult. However there are several tools which can help a business owner know the success of the SEO strategies that have been used. Properly optimized web pages have productive leads generated towards their website and have a better conversion rate. Plus SEO helps businesses control their ranking. While a business may get in the top results, staying there is what actually counts.

One should consider it more of a direct investment. It helps improve both the visibility and the profit for an online business. However, it’s important that businesses invest in ongoing SEO services. The inbound nature of SEO not only helps generate productive leads but keeps ensuring that a business always ranks in the top result.

Always make sure that you hire the right SEO agency to help with your SEO needs.

5 Logo Designs To Take Your Brand To The Next Level

Logo designs are like the first impression of any business, the first thing that you see of any company or brand. They are the sole representative attracting the customers and engaging them with the right tactics. A small piece of graphic remains the only thing to direct customers towards the cause of the brand when it comes to the fundamentals of marketing. Holding such importance, the business logo design sydney should be adequately enhanced as to direct the traffic towards the brand.

Choosing the right color

The color of the logo designs is an important part of the designing process. This is because the color leaves a profound impact over the people as defined in many research articles and psychology itself. Each color holds a specific meaning that creates an emotion within the minds of the people like the color yellow is a representative of happiness or brightness.

Pictorial representation

It is a fact without raising any debates that a picture can say a lot more than two sentences can. Creating a pictorial representation with the logo designing process may minimize the words but the picture will provoke a thought process that may leave the customer engaged and attracted. Therefore, leaving out the words may not be the worst option out there if the picture speaks the message that is to be conveyed.


People tend to over complicate things in the process of designing the best logo because of the winds of the competition surfacing over the heads. In such circumstances, the idea of simplicity is lost and the resulting product tends to confuse the customers that engage with the logo, losing the meaning that is to be told by the brand. The key is to be simple, there exist various examples where simplicity has taken the brands to different heights, Starbucks, Pepsi and McDonald’s etc.

Gradual transformation

When the part comes where the brand has to define its progress to the customers, the transformation should be subtle. Logo designing is an intricately creative process but it is the first physical representation of the brand. The key is to work on the logo designs that have already been established rather than transitioning into something new. Sometimes, old is gold.

Look out for your competitors

Another thing to look out for whilst the logo designing process is to look out for the competitors. See what their logos exhibit and whether they can be improvised for your use such that the customer traffic can be directed your way. For this purpose, you have to work strategically such that you do not fall for plagiarism. Analyze the things that are lacking that can be modified within your logo designs and work in that direction.

Dave Grohl’s (wonderful) speech at the South by Soutwest festival keynote speech

It took a great musical personality to take the baton from Bruce Springsteen as the keynote speaker of South By Southwest , the very famous festival in Austin (capital of Texas) born in 1987. In 2012, it was the Boss who bewitched the audience and the millions of people who he saw his speech live or deferred: to get such a result, he needed not a great musician, not a great artist. We wanted a great man, indeed a huge man. We wanted Dave Grohl.

I had the great honor of being invited here to share with you all I know about music . Well, what do I know about music? I know that musicians come before everything else “. The speech by the leader of the Foo Fighters , intense, at times moving, was a life lesson for all those who make music. Starting from his adolescence, with his father’s first records and advice, Dave has continually reiterated the importance of concepts such as “freedom”, “independence”, inevitably connected to the idea that every musician must find his own voice – understood as an expression of own personality – before anything else.

Here are some basic steps of the keynote speach and the video of the whole speech.

Dave Grohl, Austin’s speech
It was my first guitar, along with a book of Beatles songs to direct my life in the only way I followed. (says “one direction” clearly alluding to the English boy band). Music became my religion , the record shop my church, the musicians my saints and the songs my hymns. The Virginia was not really a forge of rock stars but I didn’t care to know that the musical career was unthinkable: I had found my voice , and it was enough. There was no one to tell me if my voice was right or wrong and therefore for me there was no “right” and no “wrong” .

After showing how he composed his first songs, Grohl then told of the trip to Chicago that changed his life. Merit of the eldest cousin Tracy, “a rocker” who immediately became the idol of little Dave. His first hero . She made him listen to records from bands like Bad Brains, Black Flag, Ramones and dozens of others. And he took him to his first concert, a punk band named Naked Regan. “I was in heaven! I was no longer one of “us”, I was one of “them”. I was struck by the total independence of the punk scene from the logic of the multinationals, the possibility of operating independently. I could have my band, write my songs , record my records, promote my shows, publish my fanzine, sell my t-shirts. I could do all this by myself. There was no right or wrong, because it was all mine . “

“I wanted to be part of a revolution , a rebellion, but I was probably just trying to save my life. I spent years sleeping on stage, on the floor in the rooms, under the stage – when I slept. It was at that time that I heard the five words that literally changed my life: “Have you heard of Nirvana ?” They didn’t have a drummer and so I slings. We just played. There was no sun, no moon, only music. We communicated among ourselves without speaking . We were three people proud of their shortcomingsthat sounded like their whole life depended on that music. No one ever told us how to play or what was right or wrong. It was our music. Kurt said we would become the biggest band in the world. But I laughed , I thought he was joking! “

How to start a public speech

I had the honor of treading a very prestigious stage, at the 2018 Convention of Cartorange , an Italian company of Travel Consultants, specialized in organizing tailor-made trips.

How to start a speech in public
My Keynote Speech “The power of words” held on Saturday 9 June at the 2018 Cartorange Convention, at the Convitto della Calza in Florence.

I used to prepare my speech . In particular its opening .

After an in-depth briefing aimed at understanding together with the Direction what the goal of my speech and times should be, with about a month in advance I started writing my speech.

As I always do with my speeches and those of my clients, I started from the preparation of the body , subdividing it into three blocks : Why three blocks? Because if you follow my videos on my YouTube channel , you know that three is the perfect number of rhetoric. If in a speech you put too many elements, the public will end up feeling confused, tired and will eventually think “Thank goodness he has finished talking” .
Communication with the customer in one to one
Public Speaking mode in front of small audiences
Video Public Speaking

Prepared the body of the speech, I started thinking about the two most complex and delicate parts: the opening and the conclusion. In this post we focus on opening, okay?

“Whoever starts well is half of the work”, also in Public Speaking “. Because the audience unconsciously gets an idea of ​​you and your authority already starting from the first seconds of your presence on stage.

During the Individual Consultations of Public Speaking Coaching , my clients are stunned when I tell them “You don’t have to start with Hello everyone, it’s an honor for me to be here today and I’ll talk about … or worse yet , everybody, I hope to keep you awake since we have just finished lunch … “

If you really want to invest in developing your Public Speaking or Public Speaking Video, do things that will seem strange to you at first. Including not starting to say goodbye and saying who you are and what you will talk about.

To you who are a devoted reader of my blog, I can confess: until the day before the convention I thought and thought about the opening of my speech. I thought about starting with a video, then with a story, then with a question and … in the end I changed my mind and I finally made the decision to start with a CITAZIONE.

Since my speech is entitled “The power of words” and aims to give Consultants to Travel®️ innovative tools to communicate with the client, with audiences and videos, after long reflections I have chosen as a starting point a quote from the speech with which Mohammed Qahtani in 2017 ranked first at the World Speaking World Championships.

Contact Us

For any information about our workshops, trainers, or costs, you can visit us at 5 O’Connell Way5 O’Connell Way, High Wycombe WA 6057, Australia. Or, if you have any questions, leave it at our website and we will get back to you.

For more information and details, contact our customer service